AI Insights · Timothy · October 2024
Top 5 Travel and Local Apps Performance on Unified Platform in Ghana Q3 2024
Explore the performance trends of the top travel and local apps in Ghana during Q3 2024, including Ethiopian Airlines, Qatar Airways, and more.
In the third quarter of 2024, the travel and local apps market in Ghana showcased varying performance trends among the top five applications, as observed in Sensor Tower's data.
Ethiopian Airlines began the quarter with weekly downloads of around 2.3K, with a noticeable increase to approximately 2.7K downloads in late August. Weekly active users followed a positive trend, rising from 6.4K at the start of July to about 7.8K by the end of September.
Qatar Airways experienced steady weekly downloads, starting at 1.9K and peaking at 2.2K in early September. The app's weekly active users increased from 8.1K to 9.2K over the quarter, showing a consistent user engagement.
Currency Converter Plus maintained a varied download pattern, with a notable spike to 1.7K in mid-September. Active users fluctuated throughout the quarter, beginning at 5.3K and ending with a slight decrease to 4.8K. The app recorded minimal revenue with a small increase in late August.
Bella Pro saw an impressive increase in weekly downloads, from just 7 in early July to nearly 4.8K by the end of September. Active users mirrored this growth, surging from 470 to over 6K. Revenue peaked in late August at $48, followed by a slight decline.
Booking.com: Hotels & Travel experienced a gradual increase in downloads, starting at 1.3K and reaching 1.9K by late July, before stabilizing. Active users remained robust, fluctuating between 26.8K and peaking at over 31.5K in late September.
For more detailed insights into the travel and local apps market in Ghana and beyond, visit Sensor Tower.